Case Study: Srixon Golf | ZX MKII Drivers

When Srixon Golf was ready to launch their new ZX MK II Drivers, they wanted more than just another product post—they wanted something that stopped the scroll and showed off the club’s bold new design. So they teamed up with Motion Marks to build a full 3D animation that looked as premium as the club feels.

The goal? Create a sleek, high-energy video that highlighted the MK II’s upgraded tech, modern contours, and clean finish—without losing the punch that makes a great social spot.

The result? A head-turning launch animation built to grab attention, spark curiosity, and get golfers hyped to swing something new.

Want to tweak the tone more casual or high-end?

CASE STUDY 🚀

What We Made

A fully custom 3D animated video – Featuring the ZX MK II Driver in all its glory, animated using precision CAD data and built to move with lifelike physics and camera choreography.
High-end visuals – Polished materials, sharp bevels, and striking reflections gave the driver a clean, modern, tour-ready look.
Cinematic storytelling – Every frame was crafted to build hype—combining dramatic lighting, dynamic angles, and high-energy pacing.
Callouts + closeups – We zoomed in on key upgrades with bold 2D overlays and exploded views to highlight Srixon’s new design innovations.
Punchy sound design – A powerful audio track with crisp transitions and layered effects brought the whole piece to life.

How It Turned Out

The final spot delivered exactly what the Srixon team was looking for—a bold, clean, premium video that made the MK II feel like the future of the tee box. It gave them a standout piece of content to anchor their launch across social platforms.

Internally, it also helped the sales and marketing teams align on messaging and visuals—and gave reps something scroll-stopping to share with accounts and retailers.

Metrics That Matter

Performance visuals – Built to showcase product beauty and performance, not just specs.
Launch-ready – Designed specifically for maximum impact on social and digital platforms.
Multi-use asset – Easy to crop, slice, and repurpose across marketing touchpoints.
The final spot landed over 2 million views on instagram.

The Bigger Picture

At Motion Marks, we help performance brands like Srixon bring their biggest product stories to life with bold, animation-first content.

From CAD to camera-ready, we make your product feel fast, premium, and impossible to ignore.

Got a product drop coming up? Let’s make it shine. Click the link below to get started 👇

GET STARTED.

But What About Stills?

We get it—not everything needs to be in motion. That’s why we always include high-quality still frame renders alongside our animated content. These are perfect for social posts, web banners, or any moment where a striking image says it all.

Check out some of the still frames we delivered for this project below!